Freedom to do the work you love
Let me help you start and grow your therapy business. Experience the professional and personal freedom you’ve always wanted.
I help busy therapists like you escape the corporate grind to have freedom to impact people’s lives.
I’ll show you exactly how to start and grow a practice that works for you and pays you what you’re worth. Join the movement of therapists on a quest to create new ways of delivering quality care and meaningful careers.
Learn from someone
who’s been there.
Hey There, I’m Paul Potter. I’m here to show you how to create a fulfilling and profitable practice. I have been in the physical therapy field for nearly 40 years, owning my own practice and caring for patients from all walks of life. I have seen first-hand how the care therapists provide can make a positive impact on patients lives.
I have known Paul Potter as a man constantly searching for knowledge and understanding and willing to share this newfound information with all who are around him.
– Steven W. Forbush, PT, PhD
Let’s get to know each other!
START OR GROW YOUR
Courses designed to show you how to start or grow your practice without spending boatloads of time and money.
Ideal patients are what makes or breaks your private practice. You could have the fanciest office, state-of-the-art equipment, premium location, best software in the industry...but without patients, your practice is dead in the water.
ONE ON ONE MENTORING
TO DO GREAT WORK
One-on-one, business-life mentoring may be just what you need. Let's face it, living a successful practice is not easy. Sometimes it can be down right difficult to know what to do next.
You might find yourself heading in multiple directions at once trying to discover a clear path to follow.You also might be overthinking your decisions while missing out on opportunities for growth.
NO MATTER THE SIZE OF THE PRACTICE, WE ALL CAN BENEFIT FROM TOOLS THAT MAKE WORK EASIER.
The challenge is finding the best tool for the job at hand. Too complicated and it sits on the shelf with a bunch of others collecting dust. I’ve put together a list of tools and websites that I recommend to get your practice humming. Many of the resources listed on this page are the same ones I use in my business right now.
Check out my free stuff
In recent conversations with practice owners, I sensed more anxiety on how to keep their businesses profitable. Downward pressure on healthcare costs (including therapists' incomes) has owners looking for ways to generate more revenues to offset rising overhead...read more
When therapy practices venture into the realm of email marketing, probably the number one question asked is: Is Gmail HIPAA compliant? Free personal email services like Gmail, Outlook, or Apple Mail were created to help people conveniently communicate with one...read more
In one sense, you've probably already been using email to develop your therapy practice. Before you had a website or a Facebook account you used email to communicate with colleagues and reach out to prospects. It's been nearly 50 years since Ray Tomlinson, the man...read more
What Folks Are Saying
"Paul has provided a very engaging and insightful experience for establishing the foundation of a private practice."
DPT Student, Arkansas
"I feel like I learned a lot of useful information and made progress in working towards opening my own clinic."
Adam Welker, PT
"Paul Potter knows his stuff! He knows PT. (35 years in private practice) He knows private practice .( contacts and interviews with leaders across the country) He knows business."
Carol Rosenau, PT
"As the CEO of International Spine and Pain Institute, I encounter thousands of healthcare providers annually in the U.S. and internationally. Paul is a scholar at heart, always eager to listen, learn and be a part of the solution."
Adriaan Louw, PT, PHD
"As a fellow business owner, I've benefited greatly from Paul's ability to seamlessly transfer his skills as a clinician to his role as a business mentor and coach."