Do You Want 2020 Vision This Year?

Do You Want 2020 Vision This Year?

  I couldn’t resist the opportunity to use a 2020 riff at least once this year. For most of us, 2020 is a turning point — the start of a new year, a new decade, and perhaps with new clarity or vision. Unless we pause to reflect, we may not recognize the...
The 10 Person Rule: How Focusing on Less Helps You Do More

The 10 Person Rule: How Focusing on Less Helps You Do More

  What would your practice look like if you made a goal to have a significant impact on 10 people? How would the focus of your work change if you weren’t allowed to help everyone? Which someones would you help? Who knows you might end up doing what you are...
500 Loyal Patients

500 Loyal Patients

  This post is unusual, made up of an adaptation of a pivotal piece by Kevin Kelly, the co-founder of WIRED magazine, called “1,000 True Fans”.  I’ve changed some of the wording for a cash practice startup. Enjoy!   500 Loyal Patients   To be a...
What’s Your Professional Time Worth?

What’s Your Professional Time Worth?

  Knowing what your time is worth is essential if you want to achieve your professional and personal goals.  To be honest with you, most therapists I talk to are in the dark regarding a realistic hourly rate.  Most of us have a gut feeling that we are not paid...
Fees: Are You Focusing On the Right Thing?

Fees: Are You Focusing On the Right Thing?

  For therapists who are starting a practice, especially a cash therapy practice, determining what fees to charge is often an excruciating experience. Most of us would instead do a hundred ab crunches rather than tell a new client our full fee. Fees: Does This...
5 Fatal Mistakes Therapists Make Setting  Fees

5 Fatal Mistakes Therapists Make Setting Fees

  Not making one of the 5 fatal mistakes when setting your fees is critical to launching/growing a successful cash practice.   Setting fees is one of the biggest hurdles for therapists to overcome when launching/growing a cash practice. I’m not totally...