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“The next stage of your own private practice can be decided by reflecting on your past. Tears might be shed but that’s very important to help set goals for the future. Goals for the business as well as  family.”

The quote you read above was shared by my colleague Dr. Joe Simon of Private Practice Business Academy from our recent podcast interview for my new Cash Practice Roadmap Course. We talked about a variety of topics but I mostly about timeless business principles and war stories from my experience as a private practice owner.

Joe is a devoted husband and father of two children. He’s been in private practice for over 15 years. He is an entrepreneur who is in perpetual pursuit of new opportunities in health and business. He loves helping people and he loves business. He is a highly qualified coach in helping healthcare practitioners who aim to do well in both areas.

I hope you enjoy listening to it as much as I did recording it. In the interview Joe and I talk about:

  • Maintain financial, physical, emotional and relational margins while growing your career

  • Not sacrificing relationships for the sake of building a business

  • The advantages of starting with a practice pilot verse going all in on your practice idea

  • The importanace of an accountability partner and a support group before you start your practice

  • Networking with other professionals outside the healthcare industry

  • How to finish well in business and life

 Dr. Simon freely shares his  wisdom by helping physical therapists, dentists, physicians, chiropractors, and acupuncturists create, market and grow private practices. He has a deep passion for helping others grow their practices through business and marketing coaching. You can learn about his own growing private practice Manhattan Physical Therapy and Pain Center.

If you want help in starting or growing a successful private practice check out his website Private Practice Business Academy and his podcast Private Practice Business Academy.Many thanks to Dr. Joe Simon for the opportunity to be on his successful podcast.


Cash Therapy Roadmap image

We are in the last week of the  Cash Practice Roadmap Pilot Course which began on January 13th. I have a great group of therapists in the first course and they have made great progress towards starting their own cash practice. This course helps students create a clear professional brand and build a solid business foundation to make their practice idea a reality.

We have therapists from California to New Mexico to New Jersey. A varied group of individuals that are at various stages of building their own practice. It’s been a great time and I’ll fill you in on the lessons I learn from the pilot experience. I’ll be creating a full course later in the year to help therapists launch their very own cash practice.

If you’re interested in the next class please email me at heypaul@paulpotterpt.com and type Cash Practice Roadmap in the subject line. I’ll arrange phone call so I can answer your questions about the next course course.

Get Your Own Copy of On Fire


As therapists we have tremendous opportunity to use our abilites, education and expertise to enhance client’s lives. What a privilege? If your are in the therapy business to serve people, then my new book On Fire: Ignite Your Passion with a Cash Therapy Practice might help you. The healthcare industry has undergone so many changes lately and many therapists are overwhelmed, overworked and confused on where to turn to for help in the battle.

On Fire takes a close look at innovative therapists who are using alternative ways to deliver high-value care to their patients. Cash therapy services have emerged as a viable alternative to accepting business as usual.

If you are intrigued by the attention that cash-based practices are attracting On Fire is a great primer to help you get up to speed on the key issues and how if might impact your practice. The book is available on Amazon. If you are interested in getting your own copy join my email list and I’ll keep you up to date on the special pre-order bonuses I’m giving away.

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