So, you’re working at a clinic where you’re not completely happy.
I’ve been there, and well… it sucks. There’s no simpler way to put it.
As a result, you might be thinking you’d like to kickstart your practice into high gear.
Worst of all, you’ve got this burning desire to do something special that won’t go away. You’ve had a great practice idea for a couple of years but haven’t done anything with it. You’re concerned it won’t make enough money and it will end up being an expensive hobby. Your mom thinks it’s a good idea but she’s doesn’t really count because you’re not going to charge her.
You might afraid that you’re going to be stuck in factory-like therapy jobs churning out patients for the rest of your life.
So where do you turn to for sustainable practice growth?
Large brands like PepsiCo and McDonalds have turned to crowdsourcing strategies to help their businesses win in the marketplace. It can be an effective way to test out ideas while keeping costs low. Some of you may have participated in a Kickstarter or GoFundMe crowdfunding to help bring a creative project to life.
In today’s world, it seems like crowdsourcing an idea, product, or cause is everywhere. But to traditional healthcare professionals, using crowdsourcing as a growth strategy probably means you need to have your head examined. Afterall we’re the experts, we know what our patients need, isn’t that what we get paid for–diagnose problems and deliver solutions.
Hold your horses, not so fast kemosabe!
Why not use the power of crowdsourcing in healthcare? Sites like PatientsLikeMe, a personalized health network has more than 500,00 members is helping people learn treatment options not directly from medical experts but from other people with similiar conditions.
PatientsLikeMe helps people connect with others who know firsthand what they are going through. Members can learn from the aggregated data of a crowd to make treatment decisions and receive support from others just like them.
Why not use the power of crowdsourcing to validate your practice ideas before you invest boatloads of money and time?